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	<title>Paradigm Gearshift&#187; embedding</title>
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	<link>http://www.paradigmgearshift.com/social-media</link>
	<description>Taking hold of the paradigm shift</description>
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		<title>Flash Mob: Hammer Pants</title>
		<link>http://www.paradigmgearshift.com/social-media/social-media/flash-mob-hammer-pants/</link>
		<comments>http://www.paradigmgearshift.com/social-media/social-media/flash-mob-hammer-pants/#comments</comments>
		<pubDate>Mon, 15 Jun 2009 23:43:20 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[digital laugh]]></category>
		<category><![CDATA[embedding]]></category>
		<category><![CDATA[internet people]]></category>
		<category><![CDATA[newteevee]]></category>
		<category><![CDATA[online culture]]></category>
		<category><![CDATA[online video]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[viral video]]></category>
		<category><![CDATA[youtube]]></category>
		<category><![CDATA[flash mob]]></category>
		<category><![CDATA[hammer]]></category>
		<category><![CDATA[hammer dance]]></category>
		<category><![CDATA[shareology]]></category>
		<category><![CDATA[stunts]]></category>

		<guid isPermaLink="false">http://www.paradigmgearshift.com/social-media/?p=4579</guid>
		<description><![CDATA[<div class='hpt_container' style='width:100%;display:block;clear:both;height:282px;'><div class='hpt_element' style='float:LEFT;border: #CCCCCC solid 1px;background:#FFFFFF;padding:5px;margin-right:10px;'><a href='http://www.paradigmgearshift.com/social-media/social-media/flash-mob-hammer-pants/'><img height='250px' width='250px' id='hpt_1' class='hpt_class' style=';border: #CCCCCC solid 1px' title='Flash Mob: Hammer Pants' alt=' Flash Mob: Hammer Pants' src='http://www.paradigmgearshift.com/social-media/wp-content/plugins/hungred-post-thumbnail/images/default.png'/></a></div>
Post from: Paradigm Gearshift
</div>]]></description>
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		</item>
		<item>
		<title>AP Needs To Go Extinct</title>
		<link>http://www.paradigmgearshift.com/social-media/social-media/ap-extinct/</link>
		<comments>http://www.paradigmgearshift.com/social-media/social-media/ap-extinct/#comments</comments>
		<pubDate>Thu, 09 Apr 2009 23:18:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[community]]></category>
		<category><![CDATA[embedding]]></category>
		<category><![CDATA[newteevee]]></category>
		<category><![CDATA[online culture]]></category>
		<category><![CDATA[online video]]></category>
		<category><![CDATA[politics]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[youtube]]></category>
		<category><![CDATA[ap]]></category>
		<category><![CDATA[associated press]]></category>
		<category><![CDATA[journalism]]></category>
		<category><![CDATA[new media]]></category>
		<category><![CDATA[news media]]></category>
		<category><![CDATA[reporters]]></category>
		<category><![CDATA[unique voices]]></category>

		<guid isPermaLink="false">http://www.paradigmgearshift.com/social-media/?p=2672</guid>
		<description><![CDATA[<div class='hpt_container' style='width:100%;display:block;clear:both;height:282px;'><div class='hpt_element' style='float:LEFT;border: #CCCCCC solid 1px;background:#FFFFFF;padding:5px;margin-right:10px;'><a href='http://www.paradigmgearshift.com/social-media/social-media/ap-extinct/'><img height='250px' width='250px' id='hpt_2' class='hpt_class' style=';border: #CCCCCC solid 1px' title='AP Needs To Go Extinct' alt=' AP Needs To Go Extinct' src='http://www.paradigmgearshift.com/social-media/wp-content/plugins/hungred-post-thumbnail/images/default.png'/></a></div>
My friend Christian interviewed the TN radio station that got in trouble with the Associated Press for embedding video from the AP YouTube Channel.  This should never have erupted in the first place, but since we&#8217;re having a conversation about the AP, why don&#8217;t we really examine what it is &#8211; a highly politically [...]</div>]]></description>
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		<item>
		<title>Information R/evolution</title>
		<link>http://www.paradigmgearshift.com/social-media/embedding/information-revolution/</link>
		<comments>http://www.paradigmgearshift.com/social-media/embedding/information-revolution/#comments</comments>
		<pubDate>Fri, 27 Mar 2009 03:53:43 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[embedding]]></category>
		<category><![CDATA[digital ethnography]]></category>
		<category><![CDATA[digital text]]></category>
		<category><![CDATA[evolution]]></category>
		<category><![CDATA[information revolution]]></category>
		<category><![CDATA[ksu]]></category>
		<category><![CDATA[ksudigg]]></category>
		<category><![CDATA[media culture]]></category>
		<category><![CDATA[online culture]]></category>
		<category><![CDATA[tagging]]></category>
		<category><![CDATA[the machine is US]]></category>
		<category><![CDATA[the machine is using us]]></category>
		<category><![CDATA[web2.0]]></category>

		<guid isPermaLink="false">http://www.paradigmgearshift.com/social-media/?p=2292</guid>
		<description><![CDATA[<div class='hpt_container' style='width:100%;display:block;clear:both;height:282px;'><div class='hpt_element' style='float:LEFT;border: #CCCCCC solid 1px;background:#FFFFFF;padding:5px;margin-right:10px;'><a href='http://www.paradigmgearshift.com/social-media/embedding/information-revolution/'><img height='250px' width='250px' id='hpt_3' class='hpt_class' style=';border: #CCCCCC solid 1px' title='Information R/evolution' alt=' Information R/evolution' src='http://www.paradigmgearshift.com/social-media/wp-content/plugins/hungred-post-thumbnail/images/default.png'/></a></div>
This video explores the changes in the way we find, store, create, critique, and share information. This video was created as a conversation starter, and works especially well when brainstorming with people about the near future and the skills needed in order to harness, evaluate, and create information effectively
Post from: Paradigm Gearshift
</div>]]></description>
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		<item>
		<title>Why play is vital</title>
		<link>http://www.paradigmgearshift.com/social-media/embedding/play-is-vital-at-any-age/</link>
		<comments>http://www.paradigmgearshift.com/social-media/embedding/play-is-vital-at-any-age/#comments</comments>
		<pubDate>Fri, 27 Mar 2009 03:41:09 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[embedding]]></category>
		<category><![CDATA[fun]]></category>
		<category><![CDATA[games]]></category>
		<category><![CDATA[play]]></category>
		<category><![CDATA[psychiatry]]></category>
		<category><![CDATA[psychology]]></category>
		<category><![CDATA[Serious Play]]></category>
		<category><![CDATA[Stuart Brown]]></category>
		<category><![CDATA[TED talks]]></category>
		<category><![CDATA[TEDTalks]]></category>

		<guid isPermaLink="false">http://www.paradigmgearshift.com/social-media/?p=2290</guid>
		<description><![CDATA[<div class='hpt_container' style='width:100%;display:block;clear:both;height:282px;'><div class='hpt_element' style='float:LEFT;border: #CCCCCC solid 1px;background:#FFFFFF;padding:5px;margin-right:10px;'><a href='http://www.paradigmgearshift.com/social-media/embedding/play-is-vital-at-any-age/'><img height='250px' width='250px' id='hpt_4' class='hpt_class' style=';border: #CCCCCC solid 1px' title='Why play is vital' alt=' Why play is vital' src='http://www.paradigmgearshift.com/social-media/wp-content/plugins/hungred-post-thumbnail/images/default.png'/></a></div>
http://www.ted.com A pioneer in research on play, Stuart Brown says humor, games, roughhousing, flirtation and fantasy are more than just fun. Plenty of play in childhood makes for happy, smart adults &#8212; and keeping it up can make us smarter at any age.
Post from: Paradigm Gearshift
</div>]]></description>
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		</item>
		<item>
		<title>Ah, To Be A Kid Again..</title>
		<link>http://www.paradigmgearshift.com/social-media/embedding/ah-kid/</link>
		<comments>http://www.paradigmgearshift.com/social-media/embedding/ah-kid/#comments</comments>
		<pubDate>Thu, 25 Dec 2008 04:30:08 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[embedding]]></category>
		<category><![CDATA[children]]></category>
		<category><![CDATA[christmas]]></category>
		<category><![CDATA[holidays]]></category>
		<category><![CDATA[kids]]></category>
		<category><![CDATA[ninjadrops]]></category>
		<category><![CDATA[ugc]]></category>
		<category><![CDATA[video blog]]></category>
		<category><![CDATA[vlog]]></category>
		<category><![CDATA[youtube]]></category>

		<guid isPermaLink="false">http://www.paradigmgearshift.com/social-media/?p=78</guid>
		<description><![CDATA[<div class='hpt_container' style='width:100%;display:block;clear:both;height:282px;'><div class='hpt_element' style='float:LEFT;border: #CCCCCC solid 1px;background:#FFFFFF;padding:5px;margin-right:10px;'><a href='http://www.paradigmgearshift.com/social-media/embedding/ah-kid/'><img height='250px' width='250px' id='hpt_5' class='hpt_class' style=';border: #CCCCCC solid 1px' title='Ah, To Be A Kid Again..' alt=' Ah, To Be A Kid Again..' src='http://www.paradigmgearshift.com/social-media/wp-content/plugins/hungred-post-thumbnail/images/default.png'/></a></div>
Its hard to be a BIG KID.
This video blog rather brilliantly sums up how it feels for me to be one of the younger adults (at heart) in my families over the holidays. As a non-parent, surrounded by a sea of adorable, free range munchkins (I&#8217;ve always recommended a tag and release program) I have [...]</div>]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Dell Makes Millions From Twitter</title>
		<link>http://www.paradigmgearshift.com/social-media/embedding/dell-millions-twitter/</link>
		<comments>http://www.paradigmgearshift.com/social-media/embedding/dell-millions-twitter/#comments</comments>
		<pubDate>Wed, 17 Dec 2008 22:26:33 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[embedding]]></category>
		<category><![CDATA[boost sales]]></category>
		<category><![CDATA[listening]]></category>
		<category><![CDATA[sales alerts]]></category>
		<category><![CDATA[segment groups]]></category>
		<category><![CDATA[sms]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[txt messaging]]></category>

		<guid isPermaLink="false">http://www.paradigmgearshift.com/social-media/?p=69</guid>
		<description><![CDATA[<div class='hpt_container' style='width:100%;display:block;clear:both;height:282px;'><div class='hpt_element' style='float:LEFT;border: #CCCCCC solid 1px;background:#FFFFFF;padding:5px;margin-right:10px;'><a href='http://www.paradigmgearshift.com/social-media/embedding/dell-millions-twitter/'><img height='250px' width='250px' id='hpt_6' class='hpt_class' style=';border: #CCCCCC solid 1px' title='Dell Makes Millions From Twitter' alt=' Dell Makes Millions From Twitter' src='http://www.paradigmgearshift.com/social-media/wp-content/plugins/hungred-post-thumbnail/images/default.png'/></a></div>I&#8217;m in Nashville this week (Nashvegas to us natives) and I have to say I&#8217;m proud to see some progressive (and $$ profitable $$) thinking coming out of my old hometown.
SocialMedia blog has an excellent breakdown of how Dell uses Twitter to listen and speak to specific segment groups (Gamers, Small Business Owners, IT Decisionmakers, [...]</div>]]></description>
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		</item>
		<item>
		<title>The Death of the CPM?  Does Online Brand Advertising Work?</title>
		<link>http://www.paradigmgearshift.com/social-media/embedding/the-death-of-the-cpm-does-online-brand-advertising-work/</link>
		<comments>http://www.paradigmgearshift.com/social-media/embedding/the-death-of-the-cpm-does-online-brand-advertising-work/#comments</comments>
		<pubDate>Thu, 11 Dec 2008 20:28:27 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[embedding]]></category>
		<category><![CDATA[cpm]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[metrics]]></category>
		<category><![CDATA[myspace]]></category>
		<category><![CDATA[online advertising]]></category>
		<category><![CDATA[social networks]]></category>

		<guid isPermaLink="false">http://www.paradigmgearshift.com/social-media/?p=67</guid>
		<description><![CDATA[<div class='hpt_container' style='width:100%;display:block;clear:both;height:282px;'><div class='hpt_element' style='float:LEFT;border: #CCCCCC solid 1px;background:#FFFFFF;padding:5px;margin-right:10px;'><a href='http://www.paradigmgearshift.com/social-media/embedding/the-death-of-the-cpm-does-online-brand-advertising-work/'><img height='250px' width='250px' id='hpt_7' class='hpt_class' style=';border: #CCCCCC solid 1px' title='The Death of the CPM?  Does Online Brand Advertising Work?' alt=' The Death of the CPM?  Does Online Brand Advertising Work?' src='http://www.paradigmgearshift.com/social-media/wp-content/plugins/hungred-post-thumbnail/images/default.png'/></a></div>From Social Media Blog:
http://blog.socialmedia.com/the-death-of-the-cpm/
How Do We Measure Success?
If CPMs isn’t a good measure of success then what is? Metrics must be geared toward a goal. Then the format is optimized around the goal. In search advertising it’s traffic, or lead generation. In direct response it’s conversions.
But CPG (consumer packaged goods) brands don’t need more traffic [...]</div>]]></description>
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		</item>
		<item>
		<title>UGC Lesson Of The Day: Promote yourself by promoting someone else</title>
		<link>http://www.paradigmgearshift.com/social-media/embedding/ugc-lesson-of-the-day-symbiotic-promotion/</link>
		<comments>http://www.paradigmgearshift.com/social-media/embedding/ugc-lesson-of-the-day-symbiotic-promotion/#comments</comments>
		<pubDate>Tue, 02 Dec 2008 15:42:34 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[embedding]]></category>
		<category><![CDATA[GamesRadar]]></category>
		<category><![CDATA[GTA IV]]></category>
		<category><![CDATA[symbiotic promotion]]></category>
		<category><![CDATA[ugc lesson of the day]]></category>

		<guid isPermaLink="false">http://www.paradigmgearshift.com/social-media/?p=65</guid>
		<description><![CDATA[<div class='hpt_container' style='width:100%;display:block;clear:both;height:282px;'><div class='hpt_element' style='float:LEFT;border: #CCCCCC solid 1px;background:#FFFFFF;padding:5px;margin-right:10px;'><a href='http://www.paradigmgearshift.com/social-media/embedding/ugc-lesson-of-the-day-symbiotic-promotion/'><img height='250px' width='250px' id='hpt_8' class='hpt_class' style=';border: #CCCCCC solid 1px' title='UGC Lesson Of The Day: Promote yourself by promoting someone else' alt=' UGC Lesson Of The Day: Promote yourself by promoting someone else' src='http://www.paradigmgearshift.com/social-media/wp-content/plugins/hungred-post-thumbnail/images/default.png'/></a></div>GamesRadar created this mashup of the new Grand Theft Auto IV (III will always have a special place in my heart) using the title music from the Naked Gun series. They successfully parodied the Cop-Show parody&#8217;s opening sequence. GamesRadar gets to ride GTA IV&#8217;s coat tails using video from the gaming environment (essentially no production [...]</div>]]></description>
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		</item>
		<item>
		<title>Facebook Connect Readies for Broader Distribution</title>
		<link>http://www.paradigmgearshift.com/social-media/embedding/facebook-connect-infects-the-web/</link>
		<comments>http://www.paradigmgearshift.com/social-media/embedding/facebook-connect-infects-the-web/#comments</comments>
		<pubDate>Mon, 01 Dec 2008 16:32:26 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[embedding]]></category>

		<guid isPermaLink="false">http://www.paradigmgearshift.com/social-media/?p=59</guid>
		<description><![CDATA[<div class='hpt_container' style='width:100%;display:block;clear:both;height:282px;'><div class='hpt_element' style='float:LEFT;border: #CCCCCC solid 1px;background:#FFFFFF;padding:5px;margin-right:10px;'><a href='http://www.paradigmgearshift.com/social-media/embedding/facebook-connect-infects-the-web/'><img height='250px' width='250px' id='hpt_9' class='hpt_class' style=';border: #CCCCCC solid 1px' title='Facebook Connect Readies for Broader Distribution' alt=' Facebook Connect Readies for Broader Distribution' src='http://www.paradigmgearshift.com/social-media/wp-content/plugins/hungred-post-thumbnail/images/default.png'/></a></div>Facebook Connect Readies for Broader Distribution with Digg and Hulu
From ReadWriteWeb:
If the initial development race of Web 2.0 centered around &#8220;building a better social network&#8221; then the next phase will certainly focus on extending the reach of existing social networks beyond their current domain. How? By using the elements of the social graph as the [...]</div>]]></description>
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		</item>
		<item>
		<title>Video Discovery</title>
		<link>http://www.paradigmgearshift.com/social-media/online-video/video-discovery/</link>
		<comments>http://www.paradigmgearshift.com/social-media/online-video/video-discovery/#comments</comments>
		<pubDate>Tue, 25 Nov 2008 19:50:57 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[embedding]]></category>
		<category><![CDATA[hulu]]></category>
		<category><![CDATA[newteevee]]></category>
		<category><![CDATA[online video]]></category>
		<category><![CDATA[abc.com]]></category>
		<category><![CDATA[alluc]]></category>
		<category><![CDATA[amazon]]></category>
		<category><![CDATA[blinkx]]></category>
		<category><![CDATA[casttv]]></category>
		<category><![CDATA[cbs.com]]></category>
		<category><![CDATA[decentralized]]></category>
		<category><![CDATA[discovery]]></category>
		<category><![CDATA[fox.com]]></category>
		<category><![CDATA[hulu.com]]></category>
		<category><![CDATA[itunes]]></category>
		<category><![CDATA[mefeedia]]></category>
		<category><![CDATA[nbc.com]]></category>
		<category><![CDATA[netflix]]></category>
		<category><![CDATA[ovguide]]></category>
		<category><![CDATA[pervasive]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[sidereel]]></category>
		<category><![CDATA[tv networks]]></category>
		<category><![CDATA[videosurf]]></category>

		<guid isPermaLink="false">http://www.paradigmgearshift.com/social-media/?p=23</guid>
		<description><![CDATA[<div class='hpt_container' style='width:100%;display:block;clear:both;height:282px;'><div class='hpt_element' style='float:LEFT;border: #CCCCCC solid 1px;background:#FFFFFF;padding:5px;margin-right:10px;'><a href='http://www.paradigmgearshift.com/social-media/online-video/video-discovery/'><img height='250px' width='250px' id='hpt_10' class='hpt_class' style=';border: #CCCCCC solid 1px' title='Video Discovery' alt=' Video Discovery' src='http://www.paradigmgearshift.com/social-media/wp-content/plugins/hungred-post-thumbnail/images/default.png'/></a></div>HULU, HULU, HULU.. that&#8217;s all you are going to hear about in the next year, and a large part of the reason for that is the enormity of their video views. The networks are obviously going to take the credit, claiming that Hulu&#8217;s success is a direct result of their professional content. That is in [...]</div>]]></description>
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